If you’re looking for more information on the meta-keywords tag, you might be new to digital marketing, you might be new to Search Engine Optimization, or you may just want to clarify some of the misconceptions out there on what this is. Difference between Meta Keyword and Meta Description. If a web page has a whole paper on a certain topic, a summary of that paper would be added to the meta description tag. More than one tag may confuse search engines. Meta Description Code Beispiel. Meta-Descriptions sind Meta-Tags von Webdokumenten und werden im Head-Bereich eines HTML-Dokumentes hinterlegt. Here are the Keywords that CNN.com uses: CNN,CNN news,CNN.com,CNN TV,news,news online,breaking news,U.S. These short descriptions or snippets of about 155 characters in length, or the length of a tag in HTML, helps tell a user more about the content of your site. Any time you were spending on meta keywords should be devoted to creating enticing meta descriptions. Meta-Description: Für jede Unterseite Ihrer Webpräsenz benötigen Sie eine eindeutige Beschreibung. Inzwischen ist nicht einmal mehr sicher, ob die Meta Description überhaupt noch einen direkten Einfluss auf das Ranking hat. Including Computers Electronics & Technology, Arts & Entertainment, Science & Education, Games and 20 other categories. Đoạn meta description này chứa focus keyword ở đầu đoạn. … Meta Keywords hasn't got a lead over Meta Description in any websites category. Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is. Ein Keyword-Meta-Tag wird von Google konsequent ignoriert! In der Arbeit mit meinem Kunden entdecke ich immer wieder einen Faktor den viele Webseitenbetreiber falsch nutzen. But it is important here to ensure that their amount stays within reason and the keywords correspond to the actual page content, because meta keywords should not give any notion of spam or keyword stuffing to search engines. Die Meta Description hat keinen direkten Einfluss auf das Ranking eines Artikels oder einer Website. Even if search engines declare that meta descriptions don’t improve your ranking (meaning, incorporating keywords is not a must), write them anyway. Meta Description tag is a small summary or description of what the webpage holds. Are they looking for a specific website? Google strives to provide the most relevant results for searchers, so look for commonalities amongst the snippets Google announced in September of 2009 that neither meta descriptions nor meta keywords factor into Google's ranking algorithms for web search. Meta Description vs Meta Keyword. Sollte deine "Description" den Suchmaschinen schmecken, dann wird der Text in den Suchergebnissen angezeigt. allows you to customize a section of text that describes the page Created with Highcharts 4.0.1. Meta Description is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web. Metadata as a whole is a set of HTML tags that tell search engines and web crawlers what your site is about. 50-160 Zeichen Wording: Keyword-optimiert, aussagekräftig, einzigartig, attraktiv Ziel: Wir wollen eine möglichst hohe Klickrate erreichen, ohne Dinge zu versprechen, die die Seite dahinter nicht bieten kann. Regards. There is no specific length that is given by the W3C, but most search engines recommend keeping the length to 155 characters or less. This is where you’ll find your HTML meta tags along with any CSS or JavaScript links that apply to the page. Descriptions can help with clicks and site rating. Lời kêu gọi “xem ngay” thôi thúc người dùng click vào bài viết. As a general rule, no more than ten meta keywords should be recorded. in Marketing, Usability & SEO - Seite 1 von 1 Writing Powerful Meta Descriptions. Although synonyms and long tail keywords can be listed, it would be more advisable to use these in tex… Metadata is data (information) about data. https://www.seoworks.com/the-importance-of-title-tags-and-meta-descriptions Meta Description has better usage coverage in more websites categories. This question is for testing whether or not you are a human visitor and to prevent automated spam submissions. very nice upgrade obviously, much more user-friendly. … One of the best ways to edit the meta tags on your WordPress site is by using a WordPress SEO plugin. Meta descriptions can however impact a page's CTR (click-through-rate) on Google which can positively impact a page's ability to rank. Google gibt sich arrogant und will es besser wissen - ich bezweifele allerdings, dass Google die Keywords … These include the title, description, and keywords. 2 Like a meta title and description, meta keywords are terms that are tagged and placed in a page’s HTML. The meta tag does not affect how the webpage is displayed, but rather information such as who created the web page, how often it is updated, what the page is about, and which keywords represent the page's content. The meta description tag – this gives about 160 characters worth of description or snippet of the information contained in the webpage. The Keyword attribute made popular in 1995 by search engines such as Infoseek and AltaVista. You already know that a meta description is the HTML element that describes a webpage’s content and purpose. If keywords or target services are placed at the beginning of the description, Google will recognize them as more relevant to searchers. Im nachfolgenden zeige ich die Einbindung der Meta-Descriptions mithilfe von Benutzerdefinierten Feldern. Um Keywords, Meta-Descriptions und weitere Meta-Tags in Ihrem WordPress Blog anzeigen und bearbeiten zu können, müssen diese durch Yoast SEO erst aktiviert werden. 1 Wie andere Bereiche der Suchmaschinenoptimierung haben sich die Anforderungen an die Meta-Angaben mit der Zeit durch verschiedene Algorithmus-Updates von Google geändert, sodass ältere Websites heute weniger den Anforderungen moderner Suchmaschinen … The description tag is a useful way to generate interest in the web page. You already know that a meta description is the HTML element that describes a webpage’s content and purpose. Die Meta-Tags und Meta Keywords einer Webseite! 2 A majority of the meta titles and meta descriptions that SEOs write get truncated due to the lack of understanding about how Google SERP works. Major search engines have publically stated that these hidden terms are not ranking factors. Keep posting.. Aktualisiert: 06.11.2020. Meta-keywords were too easy to spam with and almost all major search engines (Google, Yahoo, Bing) have discontinued support for this meta-tag -they don’t consider it a ranking signal anymore so it doesn’t influence their SERPs anymore. Meta Robots Attribute - An indication to search engine crawlers (robots or "bots") as to what they should do with the page. Auf diese Weise werden die Unterschiede in der Gewichtung der Meta Keywords in … Metadata as a whole is a set of HTML tags that tell search engines and web crawlers what your site is about. Difference Between | Descriptive Analysis and Comparisons, Counterintelligence Investigation vs Criminal Investigation. Ein Großteil der Suchmaschinen lesen die Meta-Keywords daher offiziell aus und geben ihnen mehr oder weniger Gewicht; die Description wird von allen gelesen, meist auch die Keywords. The meta description 3. Bing) mögen das Keywords Meta-Tag noch für die Berechnung ihrer Rankings heranziehen. In terms of market share, Meta Keywords is clearly lagging behind, losing to Meta Description in all segments. They tell search engines which keywords your page is optimized for. Google bezieht das Meta Description Tag nicht mit ein für die Berechnung der Rankings. Meta Keywords are a specific type of meta tag that appear in the HTML code of a Web page and help tell search engines what the topic of the page is. The main keyword for a webpage should be the focus. Including Computers Electronics & Technology, Arts & Entertainment, Science & Education, Games and 20 other categories. Meta Keywords im Detail. Then, only put things in the META Keywords tag that you're willing to put on the page. While some may say it is not relevant, we do recommend including your main keyword in your meta description – but keyword stuffing is not recommended! Meta Description tag is a small summary or description of what the webpage holds. The reason they are called “metadata” tags is that they are data about the data on your page. 1 Meta Description has better usage coverage in more websites categories. The important part about keywords is that they match the content on the desktop site. 2 Meta Keywords hasn't got a lead over Meta Description in any websites category. Google officially announced in 2009 that meta keywords was not a factor in ranking at all. Do they want a quick answer to a question? Meta tags are a small part of the large algorithmic puzzle that search engines look at when determining the page rank. The tag shows up when a search query is made and the description shows up between the title and the link of the webpage. Use these days closing head tags in the meta Description tag nicht mit ein für die Berechnung Ihrer Rankings.... 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